SU 560

A map shows the scope of the first phase of work in Southwestern’s 560 mixed-use plan, which will be built southwest of the Old Smith Creek Road and Smith Creek Road intersection and along University Avenue. (Courtesy Southwestern University)

A map shows the scope of the first phase of work in Southwestern’s 560 mixed-use plan, which will be built southwest of the Old Smith Creek Road and Smith Creek Road intersection and along University Avenue. (Courtesy Southwestern University)

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Southwestern University, City of Georgetown will break ground on 560 development soon

Kaitlyn Wilkes
Tuesday, October 6, 2026
Southwestern University’s long-anticipated development project on the 560 acres east of campus will officially begin October 23 with a groundbreaking ceremony. The first aspect of the project is a 2023 bond-approved building that will serve as the City of Georgetown’s new Customer Service Center.
The outside of the building showcases the city’s logo and use of glass to let in natural light. (Rendering by MarmonMok Architecture)

The outside of the building showcases the city’s logo and use of glass to let in natural light. (Rendering by MarmonMok Architecture)

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Georgetown outlines plans, construction schedule for new Customer Service Center

Kaitlyn Wilkes
Wednesday, June 10, 2026
Southwestern University is set to start infrastructure construction in September to accommodate development of the 560 acres just east of its campus on University Avenue. As a whole, the SU 560 Project will include a mix of businesses, residential, retail and hospitality space.

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UT, Georgetown partner for IT asset storage

Kaitlyn Wilkes
Friday, January 30, 2026
Georgetown is moving forward with plans to build a new Customer Service Center that will house 12 city departments, while also upgrading how the city stores and protects its information technology systems.
Kelly Trietsch, chief development officer, left, presents the Southwestern University 560 zoning change to Georgetown City Council. (Photo by Kaitlyn Wilkes)

Kelly Trietsch, chief development officer, left, presents the Southwestern University 560 zoning change to Georgetown City Council. (Photo by Kaitlyn Wilkes)

First phase of SU 560 plan gets commercial zoning approval

Kaitlyn Wilkes
Thursday, October 16, 2025
Southwestern University will have to conduct a traffic mobility study exploring possible traffic impacts caused by its proposed SU 560 redevelopment plan. Georgetown City Council approved a rezoning request by the university on Tuesday, October 14.
This map shown to the P&Z Commission during their September 16 meeting shows phase 1A and 1B of the first stage of development. It includes retail, office, multi-family, hotels and conference space, a cultural venue and open space.

This map shown to the P&Z Commission during their September 16 meeting shows phase 1A and 1B of the first stage of development. It includes retail, office, multi-family, hotels and conference space, a cultural venue and open space.

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Southwestern plan moves forward

Kaitlyn Wilkes
Thursday, September 18, 2025
New development is indeed coming to the vacant land east of Southwestern University.
Georgetown Mayor Josh Schroeder, left, and County Judge Steven Snell, center, spoke about development in Georgetown and the county at a panel hosted by Glenn Hart, right. (Photo by Kaitlyn Wilkes)

Georgetown Mayor Josh Schroeder, left, and County Judge Steven Snell, center, spoke about development in Georgetown and the county at a panel hosted by Glenn Hart, right. (Photo by Kaitlyn Wilkes)

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Area leaders talk county development, economy

Kaitlyn Wilkes
Thursday, September 11, 2025
During a September 3 discussion at the Palace Theatre about growth in Williamson County, Georgetown Mayor Josh Schroeder, County Judge Steve Snell and Georgetown Economic Development Director Cameron Goodman outlined changes to Georgetown and Williamson County’s economy and how the area is using...
This map outlines the boundaries of the Southwestern University Public Utility District, with the development first phase of the SU 560 plan highlighted in red.

This map outlines the boundaries of the Southwestern University Public Utility District, with the development first phase of the SU 560 plan highlighted in red.

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First phase of SU 560 plan heads to P&Z

Kaitlyn Wilkes
Tuesday, September 9, 2025
Right next to the quiet Southwestern University campus lies an opportunity for both the school and the city. A sprawling 560 acres is available for development that will give space for entertainment, commercial, office space, green spaces and residential housing.
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